Create Facebook and Instagram video ads just by chatting
On Facebook and Instagram, a video ad has to work in the feed, in Stories and in Reels, usually with the sound off, and always surrounded by content that isn’t an ad. That means an instant hook, a message you can read at a glance and several variations to test. ManyMotion builds your video ad from a plain description: animations, voice-over, original music and sound effects, in the right format for your placement. Export the MP4 and upload it to Ads Manager.
Ready-to-use prompt ideas
Why ManyMotion
The right format for each placement
9:16 for Stories and Reels, 1:1 for the feed. One sentence switches between them.
Works with the sound off
Your key message appears as animated text, so the ad still lands when the phone is on silent.
Ad variations on demand
Swap the hook, offer or music in one request. Each edit costs 5 credits, so testing several creatives won’t blow your budget.
Your products, your logo
Upload product photos and your logo: the AI stages them, zooms in on details and ends on a logo reveal.
No music licensing headaches
Every track is composed for your video and royalty-free, so your ad won’t get flagged over a licensed song.
How it works
01
Describe your video
In one or two sentences: your topic, your offer, the tone you want and the format.
02
The AI animates it
Animation, voice-over, original music and sound effects, all in sync, in about a minute.
03
Tweak and export
Ask for changes by chatting, then download an MP4 that is ready to post.
The anatomy of a Facebook ad video that converts
In the feed, your ad competes with friends’ photos and creator videos. It needs to feel worth watching first, then make the next step obvious.
- 0–2 s: stop the scroll. A number, a question, bold motion. Lead with the product or the benefit, never an intro.
- 2–8 s: problem and solution. One line for your customer’s pain, one scene for your answer.
- 8–13 s: offer and proof. Price, discount, deadline or star rating, shown as an animated counter.
- 13–15 s: call to action. Match your ad’s button: “Shop now,” “Sign up,” “Book now.”
For the fundamentals that apply to every ad, read our guide on how to make an ad video.
Which format for which placement
| Placement | Format | Suggested length | Watch out for |
|---|---|---|---|
| Facebook & Instagram feed | 1:1 | 15–30 s | A strong visual hook on the very first frame |
| Stories | 9:16 | 10–15 s | Keep text centered, away from the top and bottom edges |
| Reels | 9:16 | 15–30 s | Fast pace, a tone close to organic content |
Test multiple creatives without starting over
In paid social, the creative is often what moves results. Instead of betting everything on one video, make variations that differ on a single element, so you learn what actually works:
- The hook: a question, a stat, a bold claim. This is usually the biggest lever.
- The angle: price, time saved, quality, a customer review.
- The voice-over tone: excited, calm, conversational.
Run them on the same budget, keep the winner and build on it. Need opening lines? Grab one of our video hook formulas. A real customer review also makes a strong variation: see our testimonial video page.
Common mistakes in Meta video ads
- Recycling a 16:9 video: in Stories it shows up tiny, floating in a mostly empty screen.
- Relying on the voice-over alone: with the sound off, the message vanishes. The on-screen text has to carry it.
- Too much text at once: one idea per scene, a few words at a time.
- A call to action that doesn’t match the button: if the button says “Book now,” so should the video.
Selling online? Pair this ad with an ecommerce product video for your product pages.
Frequently asked questions
Can I upload the video to Meta Ads Manager?
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Yes. Export a Full HD MP4 in 9:16 or 1:1 and upload it to Ads Manager like any other video. ManyMotion doesn’t publish ads or manage campaigns for you.
How much does a 15-second video ad cost?
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15 credits, since one credit equals 1 second of video, voice-over, music and sound effects included. An edit costs 5 credits. You get 60 free credits on sign-up; to run ads without a watermark you’ll need a paid plan, from $12/month (see pricing).
Can I make Facebook ads for my agency’s clients?
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Yes. Agency plans include team seats, unlimited brand kits and a commercial license. Learn more on our video for agencies page.
Can I make the same ad in French?
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Yes. Voice-over is available in English and French, with 8 voices to choose from. Just write your request in the language you want.
Guides to go further
How to Make an Ad Video That Sells: 2026 Method
How to make an ad video that sells: a 5-step structure, hooks, ready-to-use scripts, formats and a checklist to nail your social media video ads.
Video Hooks: 20 Formulas to Grab Attention in 2 Seconds
A weak video hook and your video gets skipped. Get 20 testable hook formulas, with real examples, to grab attention in the first 2 seconds of any video.